In 2019, the overall demand for the mobile robot industry slowed down. After the rapid development of more than 20 years, the automotive market for customers with the largest demand for mobile robots experienced a decline in sales. By the first half of 2019, domestic passenger vehicle sales were still significantly lower than the same period in 2018. In addition, including the slowdown of 3C manufacturing industry represented by smart phone manufacturing, both industries have entered a period of development adjustment, which directly led to the slowdown of the growth rate of the mobile robot industry. The slowdown in market demand has further encouraged companies to develop their core technologies. Those companies with core technology research and development capabilities will still be needed by the market. Only those companies that continue to innovate through technology to avoid product homogeneity can survive in the long run.
Secondly, the technical development ideas are clear, and the industry segmentation trend is obvious.
Innovative capabilities such as core components, autonomous control systems, autonomous dynamic planning paths, and ease of deployment on the site have become the core elements of competition in the field of mobile robots.
First, the future technological development of mobile robots must be a transition from traditional navigation that relies on fixed markers to natural navigation, and the technology will become more mature. At the same time, the products will be more tooled, smarter, and easier to deploy and maintain.
Second, with the maturity of autonomous driving and AI technology, the research and development ideas of mobile robot technology will benefit, and the application scenarios will gradually shift from traditional indoor applications to outdoor large-scale applications.
The third is automatic sensing and decision-making, and autonomous and dynamic path planning is an inevitable trend of technological development.
At present, mobile robots still have strong non-standard attributes. Due to the different customer processes and technical requirements for mobile robots, mobile robots will tend to be more segmented in the market. Those who are deeply cultivating industry segments will have product stability and cost control Companies that have done a good job and gained a good reputation will have more and more development space, especially those startups that focus on a certain field are more competitive than the overall market layout.
Finally, business model diversification and entrepreneurial prospects.
Productization and integration are currently the main business models of mobile robots. Some companies continue to innovate in product ideas and only provide products for integrators instead of integration projects, reducing pressure on personnel and capital costs, especially in certain specific needs In the field, products can be copied quickly, reducing the time cost of understanding and communicating with customers, and achieving great success. Some companies resolutely choose products and integration to develop at the same time, especially for some large-scale comprehensive projects, which fully understand the company's technology. Projects that require industry-oriented development must have certain advantages for integrated companies, which requires companies to have a composite type. Talents, the team has a professional division of labor, and strong financial strength is the foundation.
In addition, the development of leasing and sharing in the mobile robot industry in recent years belongs to the Internet thinking and is currently not successful, because the main field implementation of mobile robots depends on specialization, the technical route is not unified, rapid deployment and non-professional is this The future basis of a development model.
The mobile robot entrepreneurial wave that has been favored by capital for several years. With the economic slowdown, the industry's uncertain demand has also begun to enter a trough. In the next few years, those with deep technical backgrounds and professional technical team coordination, especially the founders, have a beautiful background. There can be a startup company that depends on an industry. At the same time, it pays attention to differentiation. It may be technical, business model, or management. Anyway, it is different from others. Such companies are particularly vulnerable to success and Capital attention.